Toyota Are Not Leave Their Consumers

In the United States, one of the world's largest SUV market, Toyota has four models of SUV body-on-frame, the FJ Cruiser, 4Runner, Sequoia and Land Cruiser are legendary. "Clearly, there is a shift in the trend, but there is a group of consumers who are interested in this type of car, "said Motoharu Araya, executive chief engineer for Toyota SUVs and trucks to Automotive News.

"Their needs are diverse, there is a need to off-road vehicles, some others need a vehicle for towing and other commuter needs. Towing (drag trailer) and endurance is a difficult thing in the body monocoque SUV exceed it, "he explained.

In the first six months, sales of four types of SUV Toyota is experiencing growth. 4Runner grew 13% to 25,427 units. Sequoia grew 7% to 6,693 units, Land Cruiser grew 20% to 1,484 units and FJ Cruiser grew 3% to 6,594 units.

Then how Toyota Highlander crossover sales in the same period? It is much larger, 61 771 units. Therefore, Toyota plans to increase production of this model. Not less than $ 30 million invested in plant investment Princeton, Indiana to produce the Highlander.

Princeton plant will also produce the Highlander Hybrid, but the addition of this production specifically for petrol version.